Jones Soda

1. Comp either(prenominal) Background a. Identify the subject of the Term Project by name and location. JONES SODA CO. 234 Ninth Avenue normality Seattle, WA 98109 b. Identify the firms direct product. If there argon multiple products that could be characterized as primitive, pick any one. Jones Soda Co.s old product is all internal cane soda. c. Identify the industry of the firms primary product by name, its 4-digit Standard Industrial Classification (SIC)code, and its 6-digit northbound American Industry Classification System (NAICS) code. Jones Soda Co. operates inner(a) the finespun suck industry SIC # 2086 (208604, drinks-Manufacturers) NAICS code: 312111, cottony Drink Manufacturing Jones Soda describes themselves as being a generator of The in the raw Age or pick Beverage form which is a specific section of the soft drink industry. under is a definition of The New Age or Alternative category as assemble within the 1 0-K repute for Jones Soda. New Age or selection beverages are trenchant from mainstream change soft drinks in that they tend to contain raw(a) ingredients combine with less sugar and carbonation.

As a prevalent rule, threesome criteria have been established for the New Age or alternative beverage classification: (1) relatively new door to the market placeplace,  a perception by consumers that consumption is healthful compared to mainstream carbonate soft drinks, and  the use of natural ingredients and flavors in the products. 2 trade translation a. What is the product dimension (of the market explanation) for the firms primary product? Explain how you came t o this conclusion. The product dimension o! f the market definition is the description of all the products within a disposed market. A market is made up of all the products that consumers compass to be as substitutes, and the product dimension of that market is the description of those products. The adjacent is the definition of a soft drink found on Wikipedia...If you want to get a full essay, bon ton it on our website: OrderEssay.net

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